16
NOV
2020

MTLHC // Most Talented Leaders Hospitality Challenge

3 Months (Nov - Jan)
40+ Activities
Full digital experience from start to finish
Contact us if you have questions!
competition@mtlhc.com
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2020 —  2021

About

The Most Talented Leaders Hospitality Challenge is an international competition where hospitality industry students from different schools tackle real-world case studies. Our partners, Épik Collection and Fairmont Hotels and Resorts, will provide study materials that describe actual industry problems in need of solutions. The challenge will take place online over three months from November 2020 to January 2021. Participants will be able to network with our experts for coaching that rewards them with exceptional business know-how, and a range of activities to develop their leadership and project management skills.

Vision

To set the North American standard for international hotel competitions, while giving Quebec hoteliers and their next generation early access to the latest industry trends and management strategies.

Mission

Give best-in-class international students a major platform to advance their views on leadership, innovation, sustainable development, and delivering optimum client experiences.

Values

Client Experience
Synergy
Perseverance
Integrity

ÉPIK Collection // Case Study #1 // SonoLux Hotel

1

World’s famous speakers

2

Coaching sessions

3

Months of hard work

2

Activities

// 2020
Online, broadcasted from Montréal, QC
Nov
16
Nov 16 2020 - Jan 11 2021

Event schedule

Nov 16

Opening ceremony

01.

Nov 25

Coaching day
09:00 a.m. Ian Lajoie Performance

10:30 a.m. RP Morin Training session with Sébastien Trottier: 
-How to Capture your public attention?
-The importance of communication skills

01:00 p.m. Conference with Valorie Kondos: Why winning doesn't equal success.

02:00 p.m. Martin Picard from Sonder/ Disruptive business model and innnovation

02.

Dec 1

Deadline to submit your video capsule

01.

Dec 2 to 4

Personalized Coaching Sessions with Daniel Gallant, Olena Zamkova, Paul Ielovcich and Chantal Casavant.

02.

Jan 11 - 09:00 a.m. EST

Deadline for Presentation Material

01.

Case #2 // Fairmont - Accor

9

World’s famous judges

40+

Hours of lectures and workshops

4

Days and countless activities

1

Business Case

// 2021
Online, broadcasted from Montréal, QC
JAN
11
Jan 11 - Jan 14 2021

Event schedule

8:30

Opening Ceremony & Word from ITHQ, MTLHC and Épik Collection

01.

9:00

Judges presentation

02.

9:30

Presentation of the Participating Schools

03.

10:30

15 minutes break

04.

10:45

Presentation of the Participating Schools

05.

12:00

Lunch break

06.

13:00

Presentation of the Participating Schools

07.

14:30

Judges deliberation

08.

15:30

Finalists announcement & feedback

09.

16:30

Presentation of the Chateau Frontenac case study

10.

8:00

Sustainability and societal impact with Genevieve Leclerc, Christiaan Uittenbosch & Louis-Philippe Potvin

01.

11:00

Leah Georges Conference: "How generational stereotypes holds us back at work?"

02.

13:00

MTL Startups Innovation workshop with Florence Barbeau, Benoit Vuignier and Jean-Cédric Callies

03.

13:00

Placeholder

04.

13:00

Placeholder

05.

8:00

Human resources workshop with Catherine Velie & Hugo Boutet

01.

11:00

Break

02.

11:15

Fairmont Le Château Frontenac & Q&A session

03.

13:00

HumanYo+Impact, Blue Ocean Strategy with Ghani Kolli & Jean Allan

04.

16:00

Brainstorming session with allies

05.

8:00

Free time to work on the case study

01.

10:00

Presentation material delivery deadline (PowerPoint)

02.

10:15

Jury panel discussion-interaction with each judge (ask one question- 5 minutes/judge)

03.

11:15

Team Presentations

04.

12:00

Lunch

05.

13:00

Team Presentations

06.

14:20

Deliberation

07.

14:30

Debate

08.

15:35

Winners Announcement & feedback

09.

16:05

Closing Ceremony

10.

Unique Learning Experience

MTLHC is the perfect venue for gaining insights at the highest level, thanks to multiple conferences, workshops, and activities hosted by leading industry professionals.

Networking Par Excellence

MTLHC offers a once-in-a-lifetime opportunity to meet with peers from around the world – a sustained, comprehensive way to interact with other student teams and share their interests.

Captivating stories

Our Speakers

leah georges
valorie kondos
Sébastien Trottier
Ian Lajoie
Louis-philippe potvin
Ghani Kolli
Florence Barbeau
Benoit Vuignier
Jean-cédric callies
Martin picard
Catherine Velie
Eve Paré
Christiaan Uittenbosh
Geneviève leclerc
hugo boutet
Jean allan
Paolo di pietrantonio

Special thanks to ITHQ

This ambitious event could not have been organized without help from the school’s administration, as well as from support staff dedicated to the project’s success.

WHY ITHQ SUPPORTS THIS STUDENT INITIATIVE

"Over the past few months, ITHQ students have put their hearts and souls into putting this world-class event together. We’re proud of their initiative and proud to support them in their efforts in getting the MTLHC off to a great start. When a group of students first presented the idea to us, in January, we were more than a little impressed with their enterprising spirit and in their determination to bring this exciting project to life."

"The importance of leadership is the common thread that runs throughout the MTLHC. The competition takes place over a number of weeks focusing on two business case studies, in addition to other activities, including conferences and workshops. The ability to mobilize their teams and their clients is a key quality that managers need to succeed, especially in our current context. We feel that the Most Talented Leaders Hospitality Challenge will provide students with a very effective complement to their classroom learning."

"At the ITHQ, we believe that there’s no better time than now to help the next generation assume their place in the hospitality ecosystem while taking a good hard look at what the future has in store for them. That’s why we’re devoting time and resources to support them in their quest to do just that. We also believe that participating in the competition will be a rewarding experience for students and will reinforce their commitment to their own programs and to the sector in general.”

The Honourable Liza Frulla, P.C., C.M., O.Q.
General Director

Jasmin Tanguay
Principal Director of Academic Studies and Research  

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Months of hard work

The organizers

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MTLAB, Incubate innovation

Our special collaborators

MT Lab is the first startup incubator in North America dedicated to tourism, culture, and entertainment. Founded in 2017 by the Université du Québec à Montréal and Tourisme Montréal, the lab serves as a meeting place, startup accelerator, and platform for exchanges, providing a support structure to generate business growth. Each year it hosts a group of young entrepreneurs eager to learn more about developing innovative solutions.  The lab also attracts many businesses thanks to its tourism sector focus on creating inspired enterprises, supported by strategically sound leadership in Montreal and Quebec. The MTLHC features a number of MT Lab startups who will share the lessons they’ve learned along the way.

Discover the incubator
MTLAB
Join us

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FREE

EPIK Collection
November to December 2020
2 months of hard work
1 EPIK case to stand out
100% digital, live from Montréal
Live presentation on jan 11th
A chance to access the Fairmont Finale
2 trainings and workshops
1 TED Talk by Valorie Kondos
Personalized coaching
Fairmont - Accor
January 11th to January 14th 2021
4 days of various activities
Presentation of your EPIK work
Personalized coaching
1 public speaking training
1 TED Talk by Leah Georges
Radical innovation workshop
Invaluable feedback from our judges
Networking with passionate students
The rules

Fair play for all

Eligibility requirements

In order to be eligible for the competition, you must: 
- Be enrolled in a university at a bachelor level program in the hospitality industry, including at the time of the competition’s final.
- Have completed a minimum of 30 credits in your program (the equivalent of one year of full-time education).
- Have reached the age of majority in the country or region where you’re registered asa student.
- Be fluent in written and spoken English.

Terms and conditions for participating

- The Institut de Tourisme et d’Hôtellerie du Québec (ITHQ) is the sole proprietor of this international competition.
- The ITHQ supports this initiative of the MTLHC organizing committee as constituted. 
- Rules and regulations are valid for the September 1, 2020 to June 30, 2021 academic year.
- There is no participation fee for registered participants and individuals on their teams.
- By entering the competition, teams waive their claim to any rights to the work carried out within the framework of the competition and, for its part, the ITHQ agrees not to exploit the competition for commercial purposes.
- Participating teams agree not to divulge to any person or entity not involved in the competition any of the content provided by the companies involved in the case studies. The information transmitted remains the exclusive property of the companies involved.
- The companies featured in the two case studies will have access to the reports, videos, and other deliverables required from the students. The featured companies are authorized to use the content and any derivative work within the definition of Canadian law but cannot claim it as their intellectual property.
- Teams that have registered and provided all required documents will then be selected to participate in the competition.
- The hours of the competition will be based on the Montreal, Quebec, Canada time zone (-5 GMT).
-Each participating institution is allowed to register 2 teams!

2.1 Commitment of participating institutions    
- Participating institutions authorize their teams to register for the competition, to participate, and agree to follow the rules and regulations.
- By participating in the competition, institutions authorize the competition’s organizers to post their names, the names of members on their teams, and their video presentations on the digital platforms of the MTLHC and its partner companies.


2.2  Commitment of participating teams  
- Teams acknowledge that they have the permission of their educational institutions to participate in the competition.
- Teams must be comprised of at least of 3 and no more than 4 students, including a team leader responsible for communicating with the organizing committee.
- Participating teams are free to have a mentor from their educational institution accompany them throughout the process and to participate in the activities.
- Teams must confirm the finalized list of their members as well as the names of other representatives from their university or hotel school before November 10, 2020.
- All team members must participate during activities and coaching sessions related to the case studies. All such mandatory activities and sessions will be clearly identified in the programming.
- Participants must keep their screen cameras on when presenting projects, asking questions, speaking with collaborators, and during coaching sessions and workshops, and agree to abide by the protocol for participants provided by the organizers.
- Teams agree to respect the competition’s protocol as indicated online at www.mtlhc.com.
- Team failings to comply with these rules will be automatically disqualified from the process.
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Registration process

To register, you must:
-Complete the registration form online at Register@mtlhc.com
-Confirm that you have read the rules and regulations by checking the box provided.
-Get the approval of your educational institution’s administration.
-Send in all required documents before November 10, 2020.

How to apply

Each application is for 1 team and must include:
- A brief biography of each team member.
- A 350-to-500-word essay on someone in the hospitality industry who inspired your team the most in terms of leadership. That person could be a colleague, a teacher, or an industry professional. You must include the person’s job position and the significant factor that led you to choose them as your source of     inspiration.
- A 3-to-5-minute videoclip where each team introduces themselves and then  answers the following questions:   What’s your definition of leadership? How do you envision the hospitality industry of tomorrow?

Case studies

5.1 Case Study No. 1
- Participants have 14 days (November 15 to December 1st, 2020) to analyze and determine a  solution to the given problem before providing their written report. At  the end of the coaching session, teams must send their related video before December 1, 2020. The objective is to highlight the leadership skills acquired by students in operations management.
- Teams will have access to one coaching session with representatives of the organizations covered in the case study between December 2 and 4.
- In the semi-final on January 11, 2021, each team will have 5 minutes to make a live presentation to the jury. This presentation will be followed by a 3-minute question period.
‍- The timekeeper will signal when only 60 seconds remain. The students will be able to see the final countdown on an enlarged stopwatch.
- The official presentation time is between 4 minutes and 30 seconds minimum and 6 minutes maximum.
- Teams will be penalized 1 point on their final score for every 30 seconds their presentations are under the minimum and 2 points for every 30 seconds over the maximum.
-All team members must speak during their presentation. Teams will be penalized 1 point on their final score for failing to comply with this rule.
-The jury’s deliberation period must not exceed 75 minutes.·
- The jury’s deliberations will take place in a closed session in the presence of an observer designated by the organizing committee.
- Results will be given in a sealed envelope to a representative designated by the organizing committee.
- Discussions during the deliberations will be kept strictly confidential. Only the results will be forwarded to the finalists when the finalists are officially announced.
- At the end of the semi-finals, teams that were eliminated will be paired with the finalist teams to assist them in completing the second case study. Two brainstorming sessions will be organized between the paired teams on January 12 and January 13, 2021.

5.1.1.Deliverables for Part 1
Participating teams are responsible for submitting the required material according to timetable below: 
Videoclip:
Date: By 9:00 a.m. Montreal time, December 1, 2020
Format: Mp4 video, from 4 minutes minimum to 5 minutes maximum 
Semi-final presentation:
Date: 9:00 am Montreal time, January 11, 2021
Format: PowerPoint

5.2. Case Study No. 2  
- Participants will have 65 hours to analyze the case study and determine a solution for the  identified problem. The objective is to highlight the skills acquired by the students in advanced management.
- Teams are  required to participate in mandatory activities relevant towards the successful resolution of the case study on January 12 and January 13, 2021.
- During the finals on January 14, 2021, participants have a minimum of 8 minutes and a maximum of 10 minutes to make their presentation to the jury. A 5-minute question period will follow.
- The timekeeper will signal when only 60 seconds remain. The students will be able to see the final countdown on an enlarged stopwatch.
- Teams will be  penalized 1 point on their final score for every 30 seconds their presentations are under the minimum and 2 points for every 30 seconds over the maximum.  -All team members must speak during their presentation. Teams will be penalized 1 point on their final score for failing to comply with this rule.
- All other evaluation rules are included in the appendix to this document. The appendix will serve as a reference document for judges when evaluating submissions.
- The jury’s deliberation period must not exceed 75 minutes.
- The jury’s deliberations will take place in a closed session.
- Results will be  given in a sealed envelope to a representative designated by the organizing committee.
- Discussions  during the deliberations will be kept strictly confidential. Only the results will be forwarded to the finalists when the finalists are officially announced.

5.2.1.Deliverables for Part 2
Participating teams are responsible for submitting the required material according to timetable below:
FINAL PRESENTATION
Presentation material to be sent:
Date: By 1:00 pm Montreal time, January 14, 2021
Format: Presentation including visual support 

How prizes are awarded

- In order to determine the winning team, team reports and spoken presentations will be analyzed by a panel of 10 judges, including a non-voting academic judge from the Institut de Tourisme et d’Hôtellerie du Québec.
- In the event that the results are contested, the MTLHC organizing committee reserves the right to call upon three professors from the Institut de tourisme et d’hôtellerie du Québec not involved in the competition to review arguments from both parties (protesting team and the judges) in order to take stock of the situation and deliver an opinion within 48 hours.  
- Finalist teams will be announced on January 11, 2021 at 7:00 pm Montreal time, following an evaluation of the reports, videoclips, and presentations to the judges.
- Winning teams will be announced on January 14, 2021 at 6:30 pm Montreal time.
- Above schedules are subject to change depending on the number of participating teams.

Description of the prizes

Prizes will be presented to the winning teams during the evening closing ceremony:
First place:
Each member of the team will receive a $500 CAD bursary courtesy of HumanYoImpact to strengthen their leadership!
Second place:
Each member of the team will receive a $300 CAD bursary courtesy of the EPIK collection.
Third place/award of distinction:
Each member of the winning team will receive a $250 CAD Gift Certificate good in any Fairmont hotel.
Participation Prize THE person that will participate the most during the competition, the workshops and the activities will receive a one-night stay in the Sonder establishment of her choice  
Innovation Prize Each member of the team that will be the more innovative with her case study number one will receive a one-night stay in the Sonder establishment of his choice

Other

The MTLHC organizing committee reserves the right to change, at its discretion, the rules and regulations of the competition at any time without incurring any liability whatsoever to participants. If such changes should occur due unforeseen to circumstances, they will then be announced and posted on the website associated with the competition as soon as possible.

“I authorize the ITHQ and the MTLHC competition to use my name, photo, voice, and all other personal attributes in any audio, photo, video, and digital media. The names of the winners may be posted on the platforms used by the MTLHC and featured companies for an indefinite period of time after the competition ends."

“All requested information, including my first and last name, place of residence, educational institution attended, and university program, will be used by the MTLHC and featured companies only for purposes related to the competition and will not be used for any other purposes without the express consent of the participants and their associated educational institutions.”

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